Are You Meeting Your Residents’ Mobile Expectations for Trash and Recycling?

On average, online users in the US currently spend over 5 hours each day on their mobile devices (that’s pretty much half a day!).

Along with a surge in the time spent on mobile devices, 83% of users are also expecting a user-friendly experience across all devices – – this refers to everything from smartphones to tablets. Accessibility is so important that if users have trouble accessing a website via mobile, 61% are unlikely to return.

This trend could mean residents will resort to calling in with redundant questions related to your trash and recycling program – – taking up more of your time (and not to mention you’ll end up with a lot of frustrated residents).

What are most common issue users are running into when accessing a website from mobile?

A survey by Software Advice™ revealed that pages displaying and loading incorrectly leading to difficulties navigating the page were cited by 90%. This is followed by search results being unhelpful; for example, a resident looking for information on how to dispose of a foam take-out food container only finds information on the website listing broad, generic categories that do not provide the answer for the specific material. Other common issues include slow load time and the website not being searchable.

Source: http://www.softwareadvice.com/resources/improve-cx-with-mobile-support

So how do you make the trash and recycling information on your website more mobile-friendly with minimal or no involvement from IT?

Recycle Coach offers a free fully responsive and customizable web app containing all your trash and recycling information that fits on any webpage and adjusts to any screen size.

Residents viewing your mobile website will experience positive usability with easy navigation, high readability, fast load time, and less text when they:

• Search for their collection schedules
• Set custom pick-up reminders
• Sign-up for real-time notifications from your municipality
• Search how to dispose of any household item using the “What Goes Where?” search tool. This tool allows residents to search for a material from popular categories for each municipality, which eliminates the need to type in the material on a small screen.
• And more!

The Recycle Coach mobile app is also available for Apple and Android users. The mobile app will always remain free to download for residents and contains the exact same information and features as the web app.